TThe Diary of a CEO
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Communication

Graduated Sex Communication Ladder

Build safer sexual conversations before discussing difficult changes

Difficulty
Moderate
Time to result
~weeks to results
Steps
5
Confidence
98%

Dr Karen Gurney proposes building a culture of sexual communication in stages rather than beginning with the most painful complaint. First assess whether the couple can discuss difficult subjects generally; if not, strengthen those basics before focusing on sex. Next use an outside prompt—a podcast, film, or idea—to make sex an ordinary topic and state the hoped-for benefit. Once that feels safer, discuss sex that went well and explain why. Only then move toward desired changes, framed as what each person wants more of, less of, or wants to preserve. Regular repetition reduces the burden on any single conversation and gives an evolving sexual relationship room to change.

Origin

Extracted from The Diary of a CEO

Core principles

  • 01General communication skills support sexual communication
  • 02Low-pressure topics are easier starting points
  • 03Positive feedback builds confidence before criticism
  • 04Preferences can change throughout a relationship

How to run it

  1. 1

    Test the foundation

    Notice whether difficult nonsexual conversations usually allow both people to speak and listen, or quickly become arguments. Work on general communication first if that foundation is weak.

    Pro tip Agree simple rules of engagement for listening and expression.

    Watch out Do not treat a sexual script as a fix for unsafe or abusive communication.

  2. 2

    Start outside the relationship

    Introduce a sexual topic through something external, such as an episode, article, or film. This creates distance from personal criticism.

    Pro tip Choose an idea that genuinely made you curious rather than manufacturing a complaint.

  3. 3

    State the positive purpose

    Explain that you want the conversation because the relationship matters and you want its sexual side to remain satisfying. Acknowledge that it may feel awkward.

    Watch out Do not disguise an ultimatum as curiosity.

  4. 4

    Reinforce what works

    After a good experience, or during a connected moment, describe what you liked and why. Practice receiving positive sexual feedback without pressure to perform immediately.

    Pro tip Use specific observations rather than a generic rating.

  5. 5

    Discuss direction

    Ask what both people want to continue, have more of, or have less of. Keep the language oriented toward a shared future rather than a prosecution of past failures.

    Pro tip Make this a recurring check-in rather than a crisis meeting.

    Watch out A preference expressed by one person never creates consent from the other.

In the wild

A podcast opens the first conversation

Gurney suggests mentioning an idea heard on The Diary of a CEO and saying that talking more openly could help the couple keep their sex life satisfying. After becoming comfortable discussing outside ideas, the partners can talk about what went well in their own experience and later identify desired changes.

The couple approaches a sensitive subject through progressively more personal, lower-pressure conversations.

Common mistakes

Starting with the biggest complaint

Beginning with accumulated dissatisfaction can make a first conversation feel like blame rather than joint learning.

Talking only during a crisis

If every conversation carries an urgent demand for change, sexual communication never becomes ordinary or low pressure.

Is it for you?

Best for

Partners who communicate reasonably well in general but avoid discussing sex, preferences, or dissatisfaction.

Not ideal for

Relationships involving coercion, abuse, or unsafe conflict, where a joint communication exercise may be inappropriate.

From the transcript

The starting point if you're nervous is always to talk about things outside of your sexual relationship.

Dr Karen Gurney · (22:00)

Talk about your own sex when it goes well.

Dr Karen Gurney · (22:00)

What do we want to continue? What do we want more of? And what do we want less of?

Dr Karen Gurney · (23:00)

From the episode

The Orgasm Expert: Women Don’t Like Penetrative Sex As Much As Men! This Is How Often You Should Be Having Sex! Stop Inviting Pets Into The Bedroom! - Doctor Karen Gurney