TThe Diary of a CEO
← All frameworks
Strategy

Tradeoff-First Problem Solving

Choose the best cost-benefit balance instead of promising a perfect fix

Difficulty
Moderate
Time to result
~weeks to results
Steps
5
Confidence
96%

Tradeoff-First Problem Solving begins from the premise that difficult problems persist because every serious option carries costs. Define the problem narrowly, list feasible options including doing nothing, and map the benefits, harms and affected groups for each. Then search for a practical lever that improves the balance without pretending to eliminate every downside. Kisin contrasts this approach with ideological argument and uses abortion policy in Hungary as an example, claiming that family incentives reduced abortions without a ban. That empirical claim would need independent verification before policy use; the reusable mechanism is to seek indirect interventions that advance a shared outcome while reducing the conflict or cost attached to direct action.

Origin

Extracted from The Diary of a CEO

Core principles

  • 01Complex problems rarely have cost-free solutions
  • 02Every option should reveal who bears its costs
  • 03A practical indirect route can outperform ideological confrontation
  • 04The goal is a better tradeoff, not perfection

How to run it

  1. 1

    Bound the problem

    State the outcome, affected population and time horizon precisely enough to evaluate options.

    Watch out A vague crisis frame makes every cost look justified.

  2. 2

    Generate real options

    Include direct action, indirect action and inaction rather than comparing a favored plan with a caricature.

    Pro tip Ask what changes the incentives around the problem.

  3. 3

    Expose the tradeoffs

    For every option, identify expected gains, losses, uncertainty and who bears each consequence.

    Watch out Do not hide a cost by moving it to another group or country.

  4. 4

    Choose the balance

    Select the option with the most defensible overall balance while preserving hard boundaries.

    Pro tip Explain which downside you are knowingly accepting.

  5. 5

    Measure and revise

    Track intended and unintended effects, then revise when the observed tradeoff differs from the forecast.

    Watch out A pragmatic label does not remove the need for evidence.

In the wild

Reducing churn without trapping customers

Illustrative example: a software company rejects both ignoring churn and making cancellation deliberately difficult. It compares discounts, onboarding support and contract friction, including revenue, support cost and customer trust. It pilots better onboarding because it addresses the cause without imposing the largest customer cost.

The company chooses an explicit, measurable tradeoff rather than a superficially perfect fix.

Common mistakes

Pretending one variable is everything

Optimizing one outcome while ignoring all others merely conceals the tradeoff.

Calling compromise evidence

A middle position is not automatically effective; outcomes still need measurement.

Is it for you?

Best for

It is best for complex public, business or personal choices with competing legitimate values.

Not ideal for

It is not ideal when an option violates a non-negotiable legal or ethical boundary.

From the transcript

You can't solve every problem. You can choose which tradeoff you get.

Konstantin Kisin · (1:50:00)

Most of the things that we argue about are unsolved because they're difficult to solve.

Konstantin Kisin · (1:34:00)

From the episode

The Anti-Woke Expert: “USA & UK Are Brainwashed!”